Slice Factory is expanding beyond pizza with the launch of Leñasada, a new wood-fired taco concept built on bold flavor, fire-driven cooking, and everyday convenience.
The concept officially debuts inside Slice Factory’s River Grove location at 8800 Grand Ave, marking the brand’s first co-branded restaurant and bringing two craveable experiences together under one roof.
A Natural Expansion of the Slice Factory Experience
Slice Factory has always been known for delivering bold, satisfying food — from its iconic jumbo slices to newer innovations like the EDGE pizza. With Leñasada, the brand is stepping into a new category while staying true to what it does best: flavor-first food that fits real life.
Leñasada introduces a wood-fired approach to Mexican street eats, featuring:
- Fire-grilled proteins like asada (arrachera), chicken, al pastor, and shrimp
- House-made salsas
- Street corn and classic sides
- A full lineup of tacos, burritos, quesadillas, and bowls
The result is a menu that complements Slice Factory’s offerings while giving guests more variety and more reasons to come back.
👉 View our full menu → Menu
Built for Flexibility: Dine-In, Takeout & Catering
The 2,200-square-foot River Grove location is designed to serve guests across every occasion — from quick meals to large gatherings.
Guests can enjoy:
- Dine-in service
- Fast takeout
- Full-service catering for events, offices, and parties
By combining Slice Factory and Leñasada in one space, the location delivers a more flexible and complete dining experience — whether you’re grabbing a late-night slice, feeding a group, or planning an event.
👉 Explore catering options → Catering
The Partnership Behind Leñasada
Leñasada was developed through a collaboration between Slice Factory Founder & CEO Dom DiDiana and Chef Juan Alcauter.
Juan’s background in traditional Mexican cooking — especially wood-fired techniques — helped shape the concept from the ground up. His approach focuses on:
- Authentic preparation
- Fire-driven flavor
- No shortcuts in quality
Together, the partnership blends Slice Factory’s operational strength with a deeply rooted culinary perspective, creating a concept that feels both scalable and authentic.
Grand Opening Highlights
Leñasada launched with a strong community response, featuring:
- $1 tacos during opening day
- A “Free Tacos for a Year” giveaway for the first 50 guests
- A limited-time offer of 3 tacos for $9.99
These promotions introduced the concept while reinforcing what it’s all about: accessible, high-quality food with bold flavor.
Hours & Availability
The River Grove co-branded location operates with extended hours to match customer demand:
- Sunday–Thursday: 9:00 AM – 2:00 AM
- Friday–Saturday: 9:00 AM – 3:00 AM
This schedule allows Slice Factory and Leñasada to serve guests throughout the day — from lunch to late night.
👉 Find your nearest location → Locations
What This Means for Slice Factory
The launch of Leñasada represents more than just a new menu addition — it signals a broader vision for growth.
By introducing a complementary concept that aligns with evolving customer preferences, Slice Factory is:
- Expanding into new food categories
- Reaching a wider audience
- Creating scalable co-branded and standalone opportunities
More Slice Factory x Leñasada locations are planned, along with dedicated Leñasada restaurants as the concept continues to grow.
Two Concepts. One Destination.
With pizza and wood-fired tacos under one roof, Slice Factory is delivering more choice, more flavor, and more reasons to visit.
Whether you’re coming for a jumbo slice, tacos off the fire, or both — this is just the beginning.
External Source
Original article:
https://www.qsrmagazine.com/news/slice-factory-launches-new-mexican-concept-lenasada/